There are thousands of webmasters who have taken advantage of misspelled words. They bought domain names based on existing popular names and make a website out of them. Some webmasters would even sell the site to the real owner of the name if they deem these misspelled domain names already profitable.
This is exactly what had happened to flicker.com. The popular name is of course flickr.com (without the "e"), a photo-sharing site acquired by Yahoo. Someone bought the domain name flicker.com. When flickr.com became popular, flicker.com was auctioned and the bid started at $6 million.
Hmmm... Boholchornicle.com is not registered yet. Got an idea? Proceed to Godaddy.com.